Javascript Disabled?

Your browser seems to have Javascript disabled. This website requires Javascript to display and run properly. It's totally safe.

If you want to continue using this site, please enable Javascript from you browser settings first, then come back here and refresh this page.

Organic SEO – 3. Directory Listing

In this article, we’ll talk about directory listing. But before anything else, be sure that you have properly optimize your website pages and have already submitted your site to popular search engines.

Directory Listing is much like your yellow pages. However, it is widespread (as have been severally mentioned on other sites) that directories are very likely to cause long-term or even permanent exclusion from major search engines, like Google. Why? Simply because people are taking advantage of it and are making money out of it. That’s not how it is supposed to be. Google Panda and Penguin algorithm updates took care of that, thousands of websites have been hit with such an update. So, we firmly advise that you avoid it, especially those aggressive methods like Black Hat SEO.

However, there are directory listings supported by major search engines and you need to be included in all (literally “ALL”) of these to get better search engine ranking:

  • DMOZ – Google initially takes most of its rankings from here, as most experts out there say.
  • Yahoo Directory – Yahoo (and even Google, as they say) takes its rankings from here. We’re just not sure about Yahoo paid links benefiting Google ranking, but it sure benefits Yahoo SERP.
  • Bing Local ListingThis is just a local listing (tool only works on IE). Bing (Microsoft’s Search Engine) is still in Beta and it still doesn’t have a global directory listing. This service is now available. It benefits Bing SERP.

That’s pretty straight-forward. If you are not listed in either DMOZ and Yahoo Directory, then your site would most likely fall behind those sites who are listed. Note that the third item (Microsoft Bing) will gain has huge importance later on because I believe Bing is being utilized by FaceBook for its internal searching.

However, there are some occasions when other sites not actually listed on those mentioned directories are still ahead of you on SERP. That’s because of the following major factors that affects each of their algorithm as a whole:

  1. relevance of the site
  2. in connection to item 1, their site may have been better optimized than yours
  3. their sites are bigger having more information to share to the public
  4. they have more quality inbound links (from other sites towards their site) than you have
  5. you have not violated any of those popular search engines given above.

To settle problems in item 1 and 2, you should go back to optimizing your web pages.

For inbound links, you’ll have to make your website more popular. Much like in the real world, the more people you know, the more popular you are. The same thing applies in the internet world. Let’s face it, if you don’t really know that much people (owning popular sites having high volumes of traffic) willing to provide home page links towards your site, then you’re left with nothing but alternative methods.

The alternative you can have is what we shall cumulatively refer to as “link popularity improvement”. Link popularity improvement is discussed in detail our next article.

Back to Blog

14 thoughts on “Organic SEO – 3. Directory Listing

  1. PREOMAELARI says:

    Hey. I want to share a really cool SEO product. I just made a YouTube video reviewing it. I really think you should check it out if you have a website or want to start earning serious money online. It comes with a 14 day free trail which is the best part! You don’t have to buy anything! SENuke

  2. Morgan Thillet says:

    I’m not that a lot of a on line reader to be honest but your web-sites actually nice, maintain it up! I’ll go ahead and bookmark your internet site to come back later.

  3. web design says:

    I will immediately grab your rss as I can not in finding your email subscription hyperlink or newsletter service. Do you’ve any? Please let me understand so that I may subscribe. Thanks.

  4. coupons online says:

    I can truly say that I have never read so much useful information about Web Designers Philippines » Blog Archive » Organic SEO – 3. Directory Listing. I want to express my gratitude to the webmaster of this blog.

  5. facebook search says:

    Nice post about Web Designers Philippines » Blog Archive » Organic SEO – 3. Directory Listing. I am very impressed with the time and effort you have put into writing this story. I will give you a link on my social media blog. All the best!

  6. Pingback: thomas belesis

Leave a Reply

Your email address will not be published. Required fields are marked *

We collect cookies to analyze our website traffic and performance; we never collect any personal data.